THE MISSION
-
Here at CHIEF, we are designing the finest provisions for any & every adventure.
Our mission is your mission success.
THE NAME
-
CHIEF
Find your next adventure/CHēf/
Derived from the old french term chef, CHIEF refers to the leader of a group. Our goal is to equip you to be that leader. So step up, take the helm, and lead the way. We know you’ve got what it takes. -
PROVISIONS
Shop the arsenal/prəˈviZHən/
Referring to supplies of food, drink, or equipment, especially for a journey. We craft the finest provisions on the market to better equip you for the adventures to come, wherever they may lead.
THE TEAM
Parker Hamlin
I grew up with a love for all things adventure. Fishing, hunting, traveling, training, cooking, and most recently golfing, it made no difference to me, I simply wanted to be outside.
My hope is that CHIEF would inspire the same love for adventure in others.
THE PROCESS
-
Authenticity
For every product we design, we focus on crafting a unique experience that sets us apart from our competition. We refuse to slap our brand on a product that we haven't honestly dedicated our time to crafting into the best provision possible.
-
Usability
User experience is the name of our game. Our provisions are all crafted to offer a top-of-the-line experience for a variety of use cases.
-
Functionality
Usability without functionality is like fishing without a hook. For that reason, we incorporate thoughtful and useful features into every one of our provisions.
THE STORY
-
When I started CHIEF back in 2018, I was a college student hungry for adventure. My mind was set on seeing the world, not my engineering homework.
Nonetheless, I graduated, picked up a real job, and lived life as a responsible adult. That all changed December of 2020. I was let go from my job in Houston, and I made the decision to finally bring this brand to life.
The next few months were a whirlwind, but by July of 2021 our QuickDraw Pants were no longer mere sketches. Being the result of our efforts to produce a pair of pants as capable on the water as they are in your daily life, I'm proud to call these pants the first provision in our arsenal. But don't take my word for it, grab a pair today and experience the difference yourself. I think you'll be impressed.
Our commitment to you is that every product we design will deliver an unmatched user experience that truly enhances your experience out there. Whatever your pursuit, we are here to equip you with the finest provisions for any & every adventure.
If any of that is of interest to you, I'd encourage you to stick around and follow along with our adventures. Our email newsletter is a great place to start, but you can also follow us @chiefprovisions on all social channels. This is only the beginning, and I have so many more provisions I cannot wait to share with the world.
May mountains move before you,
Parker Hamlin
Founder, CHIEF Provisions